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发力整体家居整合产业链

来源:合肥装修建材网   浏览:1   【字体: 】 发布日期: 2018-8-9 10:28:15 打印

整个木制家庭已经出现在中国几年了,现在它已经成为一种越来越流行的趋势。市场调查数据显示,目前,在中国的城市家庭中,总的木材拥有率仅为6.8%,这一数字远低于欧洲和美国发达国家的72%的平均水平。可以说,中国全木户的市场潜力很大。谁能抓住这个机会,就可以抢占更多的市场份额。当然,这需要企业充分了解整体家居和市场运作的核心性质,同时也要求企业有足够的财务实力。对于实力较弱的地板企业,最好与其他企业合力共享各种木质家居产品的生产。

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据了解,在行业洗牌期,地板企业可能希望与上游和下游企业合作,加大对产业链的控制力度,以降低成本。例如,家具企业,地板企业,木材企业,设计公司的合作,这已经开始呈现出一种趋势。在竞争加剧的环境和趋势下,渠道扩张和产业链整合是企业增强竞争力、降低市场风险的有效途径。

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在高利润率的诱惑下,一线品牌和二、三线品牌都在转型中,希望利用整个木屋的发展模式,抢占更多的市场份额。随着建材行业的日趋成熟,竞争更加激烈,“全木家园”已成为众多木制品企业的转型升级。但现阶段,中国的塔干市场是全木家用服装。对于运营商来说,还有很多工作要做。但随着投资的增加和市场的成熟,我们可以看到整个家庭家具市场的曙光。


发力整体家居整合产业链


The whole wooden household has appeared in China for several years, and now it has become an increasingly popular trend. The market survey data show that at present, in China's urban households, the total wood home ownership rate is only 6.8%, this number is far below the average level of 72% of the developed countries in Europe and the United States. It can be said that the market potential of whole wood household in China is very large. Whoever can seize the opportunity will seize more market share. Of course, this requires enterprises to fully understand the core nature of the overall home and market operation, but also requires enterprises to have sufficient financial strength. For less powerful flooring enterprises, it is better to join forces with other enterprises to share the production of all kinds of wood household products. www.17fvip.top


It is understood that in the industry shuffle period, floor enterprises may wish to cooperate with upstream and downstream enterprises, increase the control of the industrial chain, in order to reduce costs. For example, furniture enterprises, flooring enterprises, timber enterprises, design company cooperation, which has begun to show a trend. Under the environment and trend of intensified competition, channel expansion and industrial chain integration are effective ways for enterprises to enhance competitiveness and reduce market risks. www.ahtdsd.com


Under the seduction of high profit margin, both the first line brand and the two or three line brand are in transition, hoping to make use of the development model of the whole wooden house to seize more market share. With the more mature building materials industry, the more fierce competition, "whole wood home" has become a great deal of transformation and upgrading of many wood products enterprises. But at the present stage, it is the Tajian market in China to do whole wood household clothing. For the operators, there is still a lot of work to be done. But with the increase of investment and the maturity of the market, we may see the dawn of the whole household furniture market. www.ahyaohui.com




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